Sustainable event planning: This is how it works

Sustainable event planning: This is how it works

Sustainable event planning: This is how it works

Planning events, whether business or private, often has a significant impact on the environment. The spectrum ranges from energy consumption and waste production to the transport costs associated with the purchase of materials and the travel of participants.

In this article, you'll learn how you can minimize the impact of your events while contributing to a more sustainable future. We will introduce you to the principles of sustainable event planning and give practical tips on how you can effectively implement them in your event organization.

What is sustainable event planning?

Sustainable event planning is an approach to organizing events that takes into account and minimizes the environmental, social and economic impact of these activities. It covers every phase of the planning process, from conception to follow-up, and involves everyone involved, from organizers and suppliers to participants and sponsors.

Why is sustainable event planning important?

The impact of events on the environment can be significant. Every event generates waste, uses energy and water, causes noise and often harms the natural environment.

Sustainable event planning can help minimize these impacts by optimizing the use of resources, reducing waste generation and supporting the local community. Additionally, it can help raise awareness of and encourage engagement with sustainable practices.

Principles of sustainable event planning

Reducing the ecological footprint

Reducing an event's environmental footprint includes measures to reduce energy consumption, waste generation, water consumption and greenhouse gas emissions. This can be achieved by using renewable energy, selecting sustainable materials and services and encouraging environmentally friendly behavior among participants.

Social responsibility

Sustainable event planning goes beyond environmental aspects and also considers social aspects by being inclusive and respecting and supporting local communities and cultures. This includes removing barriers to access, promoting diversity and creating a safe and respectful environment.

Economic sustainability

Sustainable event planning should also have a positive economic impact by taking into account and supporting local companies and services. In this way, the local economy is promoted and jobs are created.

Sustainable event planning in practice

Here are some concrete steps you can take to make your event more sustainable.

Choice of location

Selecting a suitable location is a central point in sustainable event planning. Choose a location that is easily accessible by public transportation to minimize car trips. Are there regional catering providers and suppliers on site? Can you consider local suppliers for decoration, technology and equipment? Also check whether the venue follows environmentally friendly practices, such as energy-efficient lighting and air conditioning, waste separation and water-saving facilities.

Catering

Prefer catering service providers who offer regional and seasonal products. Meat-free or vegan meals can be a good alternative to reduce carbon emissions. Also ensure proper waste separation and reduce packaging waste by using reusable tableware.

program

Consider sustainable aspects when designing the program. How long does the event last? Longer events often use more energy and generate more waste. Using digital materials instead of printed brochures and posters can help reduce resource consumption.

communication

Develop a communication strategy that is aligned with the sustainability goals of the event. Educate participants about why sustainability is important, what actions you are taking, and how they can contribute. This promotes understanding and participation in sustainable practices.

Follow-up

After the event, collect feedback from participants, suppliers and employees and check how effective your measures were and where there is room for improvement. Remember that sustainable event planning is an ongoing process!

Sustainable event planning is an important step towards a more sustainable future. By implementing these principles and measures, event organizers can help protect the environment while raising awareness of sustainability. Because every event is an opportunity to make a difference.