Sustainable fashion: more than just a trend

In der heutigen Zeit ist das Ausdruck "Nachhaltige Mode" immer mehr präsent geworden. Aber was genau bedeutet das? Im Grunde geht es darum, Modeschöpfungen zu kreieren, die soziale und umweltfreundliche Verantwortung betonen. So werden sowohl die Erde als auch die Menschen, die in der Herstellungskette beteiligt sind, respektiert und unterstützt. Angesichts der Tatsache, dass die Modeindustrie eine der größten Umweltverschmutzer ist, ist dies keine Option mehr, sondern eine Notwendigkeit. In diesem Artikel werfen wir einen genauen Blick auf die nachhaltige Mode, ihren Einfluss und warum sie mehr als nur ein Trend ist. Nachhaltige Mode: Eine Definition Im Allgemeinen lässt sich …
Sustainable fashion: more than just a trend (Symbolbild/natur.wiki)

Sustainable fashion: more than just a trend

This day, the expression "sustainable fashion" has become more and more present. But what exactly does that mean? Basically, it is about creating fashion creations that emphasize social and environmentally friendly responsibility. In this way, both the earth and the people involved in the manufacturing chain are respected and supported. In view of the fact that the fashion industry is one of the largest environmental polluters, this is no longer an option, but a necessity. In this article we take a close look at sustainable fashion, its influence and why it is more than just a trend.

sustainable fashion: a definition

In general, sustainable fashion can be described as such that is sustainable at an ecological, economic and social level. It is fashion that has been resource -efficient and under fair and safe working conditions. Since sustainable fashion works on different levels, it can also be divided into different categories, for example "green", "fair" or "ethical" fashion.

Green fashion

The term "green fashion" refers to clothing that is produced with minimal ecological effects. This can include using organic or recycled materials, reducing CO2 emissions in the production chain or avoiding chemicals when coloring or refining textiles.

Fair fashion

"Fair fashion" focuses on the working conditions of the people who are involved in the production of the clothing. In particular, this means that workers receive fair wages and work under safe and humane conditions.

ethical fashion

"Ethical fashion" means clothing that takes into account both green and fair principles. In addition, in this context, it is often paid to topics such as animal welfare and cultural sensitivity.

The effects of the fashion industry

As already mentioned, the fashion industry contributes significantly to environmental pollution. Here are some numbers that illustrate this: According to the United Nations, the fashion industry is responsible for 10% of global CO2 emissions and 20% of global waste. In addition, this industry consumes more energy than air and shipping. Almost 93 million cubic meters of water, enough for five million people, are consumed by the fashion industry every year. 1

The situation is alarming and has drawn attention to the need for sustainable fashion. But how does sustainable fashion affect the environment and society? And why is it more than just a trend?

sustainable fashion: effects and advantages

Sustainable fashion not only has a positive effect on the environment, but also offers social and economic advantages.

Environmentally friendly practices

Most sustainable fashion labels use natural or recycled materials and try to minimize your CO2 footprint. This has a positive impact on climate change and resource shortage.

Improvement of working conditions

Fair fashion ensures that workers receive fair wages and work under safe and worthy conditions. This promotes social justice and decent work. Economic long -term

Sustainable fashion promotes a long -term economic perspective by tending away from fast fashion (Fast fashion) and too durable, high -quality products. Sustainable fashion can be a driving factor for innovations and new business models.

sustainable fashion: more than a trend

In the fast -moving world of fashion, one could assume that sustainability is only another volatile fashion trend. But in reality, sustainable fashion is much more than that. It is an answer to the urgent need to tackle the harmful effects of the fashion industry on the environment and society. In addition, it represents an opportunity to transform both fashion production and fashion consumption and to promote innovative and sustainable business models and solutions. Last but not least, consumers can use their power through conscious buying decisions to bring about change and make the fashion industry more responsible and sustainable.

FAZIT

Sustainable fashion is not just a trend, but a necessity and an opportunity. It offers numerous advantages, such as minimizing environmental pollution, promoting social justice and decent work as well as the stimulation of innovations and sustainable business models. As a consumer, we can contribute to making positive change in the fashion world through conscious purchase decisions.

One thing is certain: sustainable fashion is here to stay. It is more than a trend - it is the future of fashion.


  1. United Nations, "The Price of Fast Fashion", January 2019, https://www.unenvirtonment.org/news-and-stories/story/price-fast-fashion

  2. Fairtrade Germany, "Fairtrade TextilStandard", https://www.fairtrade-deutschland.de/was-ist-fairtrade/standards/textil-standard