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Sustainable fashion: More than just a trend
Nowadays the expression “sustainable fashion” has become more and more present. But what exactly does that mean? Basically, it's about creating fashion creations that emphasize social and environmental responsibility. This way, both the earth and the people involved in the production chain are respected and supported. Given that the fashion industry is one of the biggest polluters, this is no longer an option but a necessity. In this article we take a close look at sustainable fashion, its influence and why it is more than just a trend. Sustainable Fashion: A Definition In general,...
Sustainable fashion: More than just a trend
Nowadays the expression “sustainable fashion” has become more and more present. But what exactly does that mean? Basically, it's about creating fashion creations that emphasize social and environmental responsibility. This way, both the earth and the people involved in the production chain are respected and supported. Given that the fashion industry is one of the biggest polluters, this is no longer an option but a necessity. In this article we take a close look at sustainable fashion, its influence and why it is more than just a trend.
Sustainable Fashion: A Definition
In general, sustainable fashion can be described as that which is sustainable on an ecological, economic and social level. It is fashion that is produced resource-efficiently and under fair and safe working conditions. Since sustainable fashion works on different levels, it can also be divided into different categories, for example "green", "fair" or "ethical" fashion.
Green fashion
The term “green fashion” refers to clothing that is made with minimal environmental impact. This can include using organic or recycled materials, reducing CO2 emissions in the production chain or avoiding chemicals when dyeing or finishing textiles.
Fair fashion
“Fair Mode” focuses on the working conditions of the people involved in the production of the garments. In particular, this means that workers receive fair wages and work under safe and humane conditions.
Ethical fashion
“Ethical fashion” refers to clothing that takes both green and fair principles into account. In addition, issues such as animal protection and cultural sensitivity are often considered in this context.
The impact of the fashion industry
As already mentioned, the fashion industry contributes significantly to environmental pollution. Here are some numbers to illustrate this: According to the United Nations, the fashion industry is responsible for 10% of global CO2 emissions and 20% of global wastewater. This industry also uses more energy than aviation and shipping combined. Almost 93 million cubic meters of water, enough for five million people, are used by the fashion industry every year. 1
So the situation is alarming and has drawn attention to the need for sustainable fashion. But how does sustainable fashion impact the environment and society? And why is it more than just a trend?
Sustainable Fashion: Impact and Benefits
Sustainable fashion not only has a positive impact on the environment, but also offers social and economic benefits.
Environmentally friendly practices
Most sustainable fashion labels use natural or recycled materials and try to minimize their carbon footprint. This has positive effects on climate change and resource scarcity.
Improvement of working conditions
Fair Fashion ensures that workers receive fair wages and work in safe and dignified conditions. This promotes social justice and decent work. 2
Economic long-term viability
Sustainable fashion promotes a long-term economic perspective by moving away from fast fashion and towards long-lasting, high-quality products. Sustainable fashion can be a driving factor for innovation and new business models.
Sustainable fashion: More than a trend
In the fast-paced world of fashion, you might think that sustainability is just another fleeting fashion trend. But in reality, sustainable fashion is much more than that. It is a response to the urgent need to address the fashion industry's harmful impact on the environment and society. Furthermore, it represents an opportunity to transform both fashion production and consumption and to promote innovative and sustainable business models and solutions. Last but not least, through conscious purchasing decisions, consumers can use their power to create change and make the fashion industry more responsible and sustainable.
Conclusion
Sustainable fashion is not just a trend, but a necessity and an opportunity. It offers numerous benefits, such as minimizing environmental impact, promoting social justice and decent work, and stimulating innovation and sustainable business models. As consumers, we can help bring about positive change in the fashion world through conscious purchasing decisions.
One thing is certain: sustainable fashion is here to stay. It's more than a trend - it's the future of fashion.