Breaking beauty stereotypes: Why Guyliner celebrates a big comeback
Breaking beauty stereotypes: Why Guyliner celebrates a big comeback
Breaking beauty stereotypes: Why Guyliner celebrates a big comeback
beauty, often perceived by the close glasses of social expectations, is constantly changing. Trends come and go, but some appear with another strength and challenge stereotypes and redefine norms. Such a trend that celebrates a loud comeback is the "Guyliner" - Eyeliner, which is worn by men. With its roots in antiquity, this beauty trend is now a testimony to the flow ability of gender roles in fashion and cosmetics. In truth, men may have accepted the transformative power of cosmetics for centuries, maybe even before they were equated with female charm. From the eyes of the ancient Egyptian pharaohs up to the reddened cheeks of the European Aristocrats of the 18th century
a quick look at the story
The idea that men wear make-up is not new. Let's take a look at the history of make-up and let's take light on the growing trend that men use make-up to redefine attractiveness. The ancient Egyptian pharaohs adorned their eyes famous with coal, not only as a fashionable statement, but also for spiritual and protective reasons.
In the course of history, different cultures have adopted the idea of men who use make-up as a form of self-expression and social status. Both men and women used rice pud and blush in the Empire of China to achieve the perfect appearance. In ancient Rome, men often used lead-based make-up to achieve a pale and statue-like appearance that symbolized their high social status.
We jump to Elisabethan England, men who wore make-up, was a common practice. The theater culture of that time required male actors to present female characters on stage, and make-up became an indispensable tool to change their appearance and captivate the audience.Similarly, male actors have used long make-up as an integral part of their art in the Chinese opera or in the Japanese Kabuki theater. But somewhere on the way, especially in the West, make-up was declared taboo in men and was considered to be impaired of their masculinity, which led to the connection of make-up exclusively with femininity. This change banished the use of make-up for men in the shade, but it never completely disappeared.
The tables began to rotate in the 20th century. Rockstars of the 70s and 80s such as David Bowie, Johnny Depp and Billie Joe Armstrong led the world back into the spell of the Guyliner. It was rebellious, noble and defied the mainstream standards. This movement was short -lived, but it prepared the way for the broader acceptance that we experience today.
redefinenorms: the modern male make-up movement
Have you ever wondered what make-up looks like for men? In social media, men share their perspectives on beauty and many seem to prefer the "no makeup" look. But despite the preference for natural beauty, there is a group of men who are willing to explore new opportunities with cosmetics.
Today's comeback from Guyliner is more than just a tribute to the glam Rock era. It is a clear statement against rigid sexorisms and stereotypes that squeeze men and women into solid roles and appearances. This comeback is promoted by several factors:
gender fluidity
Our understanding of gender has changed drastically in the past ten years. With the increasing acceptance of non-binaries, transgender and gender-compliant people, the boundaries between what is considered "male" or "female" blur. Make-up, including Guyliner, is a path of self-expression that goes beyond traditional gender boundaries.
Influence of pop culture
of actors such as Ezra Miller, who show complex make-up looks on the red carpet, right up to K-pop stars such as G-Dragon or BTS members who present subtle eyeliner in music videos, the mainstream media increases the acceptance of make-up in men.
rise of male beauty influencers
Social media have democratized the beauty industry. Platforms such as YouTube and Instagram are full of male beauty influencers such as James Charles, Manny Mua and Patrick Starr. Due to their huge fan and their acceptance, they played a crucial role in the normalization of make-up for everyone.
shift in marketing in the beauty industry
brands are becoming increasingly inclusive. Mac, Fenty Beauty and others have included men in their campaigns and send a clear message that make-up is for everyone.
from traditional masculinity to diverse forms of expression
Nowadays, with the advent of male beauty bloggers and influencers "Macho Makeup", a joke is no longer a joke, but a powerful tool for the cancellation of sexual and expectations. Cosmetics for men have developed into a diverse palette of products beyond the image of robust masculinity, which are specially tailored to the skin structure and the skin tone of men.
The male beauty industry has experienced a significant expansion and offers a variety of skin care and cosmetic options that are specially tailored to the special needs of men. From foundation to concealer, these products have been developed to offer coverage and emphasize masculinity so that men have the opportunity to experiment with looks that meet their individual style and their preferences.
This change in the cosmetics industry reflects a broader cultural movement on the inclusiveness and self -expression. Men call back their right to participate in beauty rituals and thus enable a more nuanced understanding of masculinity and a new determination of social expectations.
The science of attraction: the effects of make-up
While the increase in make-up in men is remarkable, the scientific knowledge let us immerse themselves in the realm of perception of make-up.
A recently carried out study examined the impact of make-up on the attractiveness of men and showed that subtle make-up techniques such as compensating for the skin tone and emphasizing facial features, had a positive effect on the perceived attractiveness. An increased skin homogeneity, a reduced emphasis on the facial features and emphasis on the bone structure were all factors that contributed to this increased attractiveness.
The study, however, also showed that the effect of make-up among the individuals was different. While the majority of the participants experienced an increased attractiveness, four out of 20 participants had no advantages from the use of make-up. This suggests that there are individual differences in how make-up interacts with the facial features and that further examinations are necessary to understand these variations.
Such an analysis opens the door to deeper research between make-up and attraction. It raises questions about the ideal balance between the emphasis on natural features and authenticity. Future studies could continue to research the effects of various cosmetics and techniques on the perceived attractiveness, which could help people make more informed decisions about their own make-up routines.
re -draw the boundaries of beauty
The fascinating effects of subtle make-up are not only limited to aesthetic attraction. Studies suggest that make-up can also influence perception and the result in different social contexts. A study carried out by scientists of Franklin & Marshall College showed, for example, that make-up could influence the decisions of jury in legal processes.
According to the study, accused who wore make-up were perceived as more trustworthy and personable, which potentially influenced the outputs of their processes. This research brings the potential of physical appearance in our society to light and raises the possible effects of make-up beyond its cosmetic effects.
Guyliner, in his recovered splendor, is not just a trend. It is a movement towards an inclusive, AK